In a world facing food waste challenges, OrderLemon’s ZeroFoodWaste / LaatsteRondje empowers retailers, bakeries, cafés, supermarkets and more to transform surplus inventory into revenue—directly via WhatsApp. Instead of discarding unsold products at day’s end, merchants can offer them to customers as exclusive deals and limited-time bundles.
This module builds on the core OrderLemon platform but specializes in managing, marketing, and selling leftover stock efficiently , while preserving control over pricing, customer access, and brand experience.
Reduce waste, increase margin
Products that would otherwise be written off can become additional income.
Direct customer engagement
Notify customers instantly when deals go live, creating urgency and stronger loyalty.
Full control, minimal intermediaries
Unlike third-party platforms, you own the customer relationship, decide the offers, and avoid heavy commission fees.
Seamless ordering via WhatsApp
Because many customers already use WhatsApp daily, buying leftover products becomes frictionless and natural.
Here are some core capabilities a merchant gets through the ZeroFoodWaste Module:
|
Feature |
What You Get |
Benefit |
|
Inventory-to-deal mapping |
Mark selected stock (e.g. end-of-day items) as “ZeroFoodWaste offers” |
Prevents waste, ensures control of what’s offered |
|
Customer notification service |
Send broadcast or segmented WhatsApp messages when new offers go live |
Drives demand immediately when inventory becomes available |
|
Customizable bundles and pricing |
Define what products go into a package and set your own discounts |
Flexibility to experiment with offers and margins |
|
Exclusive access control |
Only approved customers (or segments) see these offers |
Avoids cannibalizing full-price sales |
|
Seamless ordering & payment |
Customers order via WhatsApp and pay using integrated payment gateways |
Low friction, fast conversions |
|
Analytics & tracking |
Monitor how many offers are claimed, timing, performance over time |
Optimize offers, spot patterns, reduce waste further |
This module is ideal for:
Local bakeries, delis, and cafés — offering unsold fresh goods before closing
Supermarkets and grocery stores — clearing near-expiry or seasonal surplus
Restaurants & meal delivery kitchens — offering leftover meals or unsold menu items
Any retailer with perishable or time-sensitive inventory